Waikay provides insights into how AI perceives your brand, allowing you to compare with competitors, identify knowledge gaps, and optimize your brand's AI presence.
Features
Comprehensive AI Brand Score
Generates a score for your brand on each topic, helping you understand how AI perceives your brand in various areas.
Fact Check for Important Topics
Allows you to check the accuracy of AI understandings and representations of crucial topics related to your brand.
Insights Specific to AI Models
Offers insights tailored to each AI model to better strategize your brand's representation across different platforms.
Competitor Comparison
Easily compare your brand's AI perception to that of your competitors to identify strengths and opportunities.
Progress Tracking
Monitors changes over time to help you track developments and improvements in your brand's AI representation.
Simple AI Brand Score
Provides a clear AI Brand Score to help understand how AI models perceive your brand across key topics. This score helps identify your brand's strengths, weaknesses, and opportunities for refining AI presence.
Fact-Checking AI Knowledge
Allows you to verify AI-generated facts about your brand, detect misinformation, uncover knowledge gaps, and correct inaccuracies to protect your brand's reputation.
Model-Specific Insights
Gives insights into how each AI model interprets your brand, revealing potential biases, gaps, and context variations to help refine and align brand representation in AI.
Competitor Benchmarking
Enables comparison of your brand’s AI perception against competitors, helping identify key differences, spot opportunities, and stay competitive.
Progress Tracking Over Time
Monitors shifts in AI perception and brand accuracy over time to track improvements, correct misinformation, and optimize AI narrative.
AI Brand Mention Tracking
Track where and how often your brand is mentioned by AI models, helping you to identify opportunities to improve your presence against competitors.
Competitor Analysis
Analyze where your competitors are mentioned instead of you, allowing you to develop strategies to replace them and gain market share.
AI Fact-Checking
Fact-check what AI knows about your brand so you can correct false narratives and manage your brand’s online perception.
Brand and Topic Reports
Provides detailed brand and topic reports, including a 'Brand Overview' report which shows how LLMs understand your brand compared to competitors.
AI Influence on SEO
Explores the difference between AI optimization (AIO) and traditional search engine optimization (SEO) to help brands adapt to new online search dynamics.
Brand Visibility via AI
Discusses the significance of including brand information in AI training data to maintain visibility in AI-generated responses.
Brand Visibility Metrics
Provides detailed metrics on how brands are perceived in large language models, helping businesses understand their brand's position and reputation.